Why I love web writing
So, this is turning out to be a very geeky, “I love the internet!” week! It’s true – the internet can be pretty great. I do all kinds of freelance writing and related activities like editing and proofreading, but writing for the web is my favourite. Here’s why.
It’s fluid
For the most part, web writing is always in motion. I’m not just talking about the fact that you can usually edit things while they’re live (this can get you in trouble depending on what you’re writing), but also about how quickly web writing is informed by other things that happen online. Comments, blog posts, even new thoughts you had after you posted – these make web writing ever-changing and fluid. It’s a constant dialogue.
It’s immediate and trackable
Yes, I like the fairly instant gratification of web writing. I also like how much more trackable it is than other forms of writing. I’m not gonna lie, if I work on a web writing project that has stats available, I check those stats a lot. It’s fun to see what people respond to and search for and it helps me improve. I’m all about things that are fun and educational!
It’s fun
I know I’ve used the word “fun” about 20 times in this post, but I really do find web writing fun. I have experience writing content for all kinds of projects like brochures and newsletters and, while I enjoy these, I find my style of writing is very well-suited to the web. With web writing you have to be concise and entertaining. You’re allowed to be more relaxed and a bit funny, which is great. You can’t help but love a format that encourages this!
Category: Freelance Writing
Copywriters…
Very interesting post. On the other hand, good copywriters are very well considerated because they achieve very good results. For exemple, a good headline can make that much more people read your post. Richard Kein…
That’s true; it’s one hallmark of good web writing. Good copywriters have training and experience to think of these things!